Italian Volcano® Blood Orange Juice: An Antioxidant Explosion

Italian Volcano® Blood Orange Juice isn’t only delicious and beautiful! It also offers health benefits with each sip. Italian Volcano® Blood Orange Juice is a virtual eruption of some of the most vital components of a healthy diet, including antioxidants.

What are antioxidants?

Many experts believe that diseases like cancer begin when the body’s cells experience long-term exposure to toxins called free radicals. Free radicals come from a variety of sources, but the most common are everyday pollutants, like chemicals, cigarette smoke, or smog. The body is usually able to protect itself with its own natural antioxidant content in the blood. However, consistent high stress and inadequate diets often decrease the body’s ability to produce natural antioxidants, preventing it from combating diseases like cancer on its own. That’s where antioxidants come in. And Italian Volcano® Blood Orange Juice is high in antioxidants.

How does Italian Volcano® Blood Orange Juice help?

Italian Volcano® Blood Orange Juice contains components called phytochemicals, which include polyphenol antioxidants. These poloyphenol antioxidants break down even smaller into pieces called flavonoids, anthocyanins, and coumarins. Don’t let the complicated words scare you. Really, they just act as shields. They protect the blood orange from enemies like insects, bacteria, and fungi. Italian blood oranges have especially high levels of antioxidants because of the Mt. Etna Volcano’s unique climate. Volcanic soil, hot weather, and constant exposure to insects have developed super-strength antioxidants in blood oranges so they can survive. Thanks to flash pasteurizing, Italian Volcano® Blood Orange Juice retains these super-strength antioxidants!

Recent research has led many experts to believe that anthocyanins defend the body against UV rays, bacteria, viruses, and fungi. The vibrant color of Italian Volcano® Blood Orange Juice shows its high content of anthocyanins — they cause the brilliant red. Science has only started exploring the health benefits of anthocyanins, but many studies show that anthocyanins may also increase wellness and longevity.

Antioxidants and Vitamin C:

How blood orange juice differs from regular orange juice

A recent clinical trial revealed that drinking 300ml of pure blood orange juice was enough to protect the body’s cells from free radical damage for 24 hours. In the clinical trial, seven healthy individuals consumed three different test drinks on separate occasions: pure blood orange juice, a sweet drink with vitamin C added, and a sweet drink with no vitamin C. They all contained the same amount of glucose. Two weeks passed between the consumption of each drink to allow blood levels to return to normal.

After each consumption of the test drinks, subjects gave blood samples to test whether or not the vitamin C in the drinks was being absorbed. The vitamin C levels rose with consumption of the blood orange juice and the drink that included vitamin C, but not after consumption of the vitamin-free drink.

The researchers then tested the individuals’ blood to find whether or not the drinks had helped resist free radical damage on blood DNA. DNA damage was 18% lower when subjects had consumed the pure blood orange juice, and the protection continued for 24 hours. The vitamin C and vitamin-free drinks did not offer the same protection, despite the fact that the vitamin C drink contained the same amount of vitamin C as the pure blood orange juice.

The test concludes that the protective effect of the blood orange juice was not due to its vitamin C content. It leads us to believe that many other protective nutrients are at work in pure blood orange juice.2

Each time you lift a glass of Italian Volcano® Blood Orange Juice, it’s as if you’re proposing a toast to a long and healthy life!

This summary of health properties has not been evaluated by the FDA and is not meant to be considered as medical advice.

1 “Antioxidant impact of juice not due to vitamin C.” February 4, 2007.
2 For more information, see Guarnieri S et al (2007). “Orange juice vs. vitamin C: effect on hydrogen peroxide induced DNA damage in mononuclear blood cells.” British Journal of Nutrition, vol. 97, pp. 639-643. > International